Today's Web applications enjoy the reach of the Web but often fail to deliver a presentation tier with the ease of use and richness that users expect. This impedes application utilization and conversion rates and increases training costs, reducing overall return on investment.
Rich Internet Applications boost ROI by combining the rich graphical user interface of the desktop with the universal reach of the Web. This next-generation approach improves the end-user experience, while reducing bandwidth and server load.
Adobe Flex presentation server provides a familiar, standards-based programming framework for delivering the presentation tier of RIAs. You get user-friendly applications that run smoothly and deliver the experience you expect from technology.
What is an RIA?
A RIA, or Rich Internet Application, is an entirely new kind of Web experience that is interactive, smart, effective, lightweight and flexible. An RIA offers the flexibility and ease of use of an intelligent desktop application, and adds the broad reach of traditional Web applications.
Learn more about RIAs >
Why Flex for creating RIAs?
The tool that enterprises use to build and deploy RIAs is Adobe Flex 2, the most complete and powerful application development solution available. Flex enables enterprises to create personalized, expressive applications that dramatically enhance user experience, increasing customer satisfaction and making users more productive. And, because RIAs run on the ubiquitous Adobe Flash® Player 9, enterprises can reach a broad audience of customers, partners and employees with rich content and interactivity.
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